Mike Rhodes AdWords Update Part 2

From Our Most Recent Digital Marketing Summit…

If you got good value from this presentation, we’ve got a lot more of where that came from at our upcoming Digital Marketing Summit 2017. Invest in your education and mindset today and secure your 38% Off discount ticket here while they last –> http://digitalmarketingsummit.com.au/

Focus Points In This Presentation:

In this presentation, Mike shares advanced level strategies you can implement in your AdWords account to better target and track your advertising and overall spend. Although this presentation is from the previous Digital Marketing Summit the concepts and rules of thought are still as relevant as ever.

  1. Affinity Audiences
    • Why You Shouldn’t Use Them
  2. In Market Audiences
    • Search Behaviour
    • Browsing Behaviour
    • Gmail Email Behaviour
  3. Gmail Sponsored Promotions [GSP]
    • Built In Landing Pages
    • CPC and CTR Results Are Amazing
  4. Call Tracking
    • Call Forwarding
    • Match Keywords With Phone Calls
  5. Customer Match
    • Target You List

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