Reduce Receivable Days & Increase Payable Days These two levers, when working together, can have a dramatic effect on the amount of cash in your actual bank account without even increasing your sales at all. Very very powerful these two together. Lever #8:...
Teaching at Digital Marketer Warroom… I was just recently in San Diego for the Warroom mastermind meeting with Ryan Deiss, Perry Belcher and Frank Kern. We were doing an exercise of planning out step-by-step how we were each going to double our businesses in the...
Just a quick note to share some cool stuff from the last week or so, and some learnings from it. Life is good. I just got off the plane on the weekend from a crazy trip to Las Vegas for a high level mastermind with Ryan Deiss, Frank Kern and Perry Belcher (Don’t...
Blanket Marketing Vs Big Fish In Small Pond When it comes to online advertising, especially for services based businesses and traditional ‘bricks and mortar’ businesses , we can do blanket marketing and put our marketing message out across the whole state or we could...
How To Reduce Your Expenses, Increase Your Cash & Create The Profit Wedge In Your Business Lever 7: Reduce Expenses & Cogs Lever number seven is reduce expenses and COGS. So COGS means Cost of Good Sold. If you’re selling Widgets, how do you reduce the...